Elements of a Winning Business Proposal
July 3, 2007 – 7:52 pmIn addition to my work with ThemBid.com I am CEO of ATL Innovations, Inc. which creates new innovations like ThemBid.com for other companies. I spend quite a bit of time writing up proposals when I wear my ATL Innovations, Inc hat. The following list is a template outline that I use for writing those proposals. Enjoy!
- Title Page
- Table of Contents
- Introduction
- Create Interest
- Summary
- Biographical Sketch
- Team
- Accomplishments
- Awards
- Case Studies
- Testimonials
- Portfolio
- Skills/Education
- Unique Benefits our Team Brings to the Table
- Purpose
- Market Analysis
- Who is Market?
- What is the Benefit?
- Problem Statement
- Expected Results
- Detailed Requirements
- Limitations/Risks
- Solution
- Timeline
- Technical Explanation
- Functional Explanation
- Methodology Explanation
- Resources Needed
- Cost
- Equipment
- Legal
- NDA
- Contract
- Resources
- References
- Questions
- Appendices
I do not always include all of these items, nor in that order. I include what makes sense for that particular folder and emphasize different points depending on the needs of the client.